Joey’s Role at WebDrvn

As Founder & CEO, Joey leads the strategy behind WebDrvn’s marketing systems — from websites and funnels to local SEO, CRM optimization, and advertising. He’s the one making sure every piece is architected well, so clients aren’t just running ads — they’re building a real engine for growth.

From Tech & Security to Marketing Systems

Before WebDrvn, Joey spent years in the tech and network-security world, including federal government work. That background shaped the way he approaches marketing:

People stacking their hands

Data first

Decisions come from numbers, not guesswork.

People working on a desk

Systems Thinking

Every campaign is part of a larger engine.

People putting hands together

Reliability

Uptime, performance, and security matter just as much as creative.

Over time, he began helping local businesses with their digital presence — building websites, tightening up tracking, and solving “why isn’t this working?” problems other agencies had left behind. That work grew, client referrals kept coming, and WebDrvn became the agency it is today.

Joey’s Strategic Strengths

Joey’s expertise goes far beyond traditional digital marketing. He blends technical precision, industry insight, and enterprise-level strategy to create growth systems that outperform typical real estate marketing.

Advanced Lead Generation & Nurturing

Designs sophisticated workflows that convert leads across every stage of the funnel.

Top- & Mid-Funnel Conversion Mastery

Specializes in the long-term nurturing most agents ignore — building a predictable pipeline.

Applies B2B Strategies To Real Estate

Brings Account-Based Marketing logic into the long real estate sales cycle.

Video-Driven Trust Systems

Integrates video content with intelligent retargeting to build recognition and authority.

Builds Assets You Own

Ensures clients keep full control of their lead funnels, data, and profits.

Profit-Focused Strategy

Every decision is grounded in data, efficiency, and long-term profitability — no gimmicks.